Monday, January 4, 2010

Happy New Year everyone.

I'm so glad you stopped by this morning!
2010 is going to be a great new year. How do I know that? Because I've been planning it for weeks now! I'm excited to announce this morning that, as of today, it's a whole new world for us here at the Cartolina studio.

If you've been following along for the last year and a half you'll know that there's seldom a weekend that goes by that we're not working hard in the studio taking care of everything that needs to happen to keep a small publishing company up and running smoothly.
Cartolina is 3 years old now. We started as a small collection of everyday greeting cards - but we came out of the gate really fast - growing to a substantial sized line, with multiple categories, in a very short period of time. It's been a steep learning curve over the last few years and, just like every other small business owner, I've had to wear multiple hats in the studio - everything from designer to accountant to shipper and marketing director! I'm a firm believer in mastering all aspects of your business whether it be changing the ink in the printer or writing code on the website.
At some point in the last few months I realized that Cartolina had grown bigger and faster than I ever would have expected and I had to start planning for 2010 - that meant hiring the right people to take care of all my sales, distribution, marketing and shipping so that I can concentrate on designing. It took a lot of research and negotiating(and a few sleepless nights) but I am very proud to announce today that we are expanding our global reach with wonderful new distribution partners in Canada, the US, the UK, Australia and New Zealand. A whole new sales force to take care of our retail buyers and great customer service to back up our product. As of today, all our US orders are will be shipped directly from Oregon - so, no more costly international postage rates from Canada - and of course shipping is way faster now too! We have great new prices and lots of pretty new product - we are excited to be licensing our imagery this year for some fabulous Cartolina Home products - I'll have more info on this soon.
I'm hoping to have a lot more time to design and to blog. I think that Cafe Cartolina has some room for growth and I'm planning on making a few fun little changes around here - now that I have time! So now you know what I have planned for this year - how about you? What do you have planned for 2010? Why don't you leave me a comment below . . . .
To start things off this year we have some exciting trade shows - If you are a retailer and you are planning on attending any of the following shows why don't you stop by our booth and pick up a fun little gift that we have for you? I'll be at the Toronto show and I'd love to say hi!
Here's the spring schedule so far:Top Drawer, Earls Court in London, 17-19 January, Booth H45, CGTA Show in Toronto Jan 31 - Feb 4, Spring Fair, Birmingham, 7 -11 February, Booth W06 Hall 3. Contact me if you need any more info on these shows.

25 comments:

At Home with Kim Vallee said...

Wow! it is wonderful! I am not surprised since your design are fabulous. Every time I gave your card, people only have great things to say about it. I am glad that your business is doing so well. I wish you the best for 2010. And Happy New Year!

Paula said...

Congratulations on all the new plans! May 2010 be everything you wish for and more. Paula

Natalie said...

Congratulations on achieving so much in such a short amount of time. I look forward to seeing your lovely range of cards, note books and most of all, homewares
here in Melbourne - I'm sure they will be a great success. And thank you for your always inspiring blog!

manon 21 said...

Bonne année 2010.
j'aime beaucoup ce que tu fais.

amitiés

Manon

Cameron Blazer said...

Congratulations, Fiona! What a feeling of accomplishment and satisfaction. Your designs and your keen design eye are a daily inspiration to so many. And your entrepreneurial focus and determination is equally inspiring. So many of us dream of building a business and making a go of it, but you've actually done it. Good show!

Di Overton said...

Happy New Decade. May all your hopes, wishes and dreams come true.
Much Love
Di (Designers Block)

mari said...

That's amazing! Congratulations, I bet your shoulders feel a little lighter and a little heavier all at the same time.
And I CAN'T WAIT to see the licensed housewares products!

Linda said...

Congratulations Fiona, I know how very hard you have worked int he past 3 years. I think 2010 will be a fabulous year for you and Cartolina.

Zee said...

It's great news! When I hear stories like that I have dreams. I wish you guys all the best. Your designs are sooo beautiful! Congratulations!
My only plans for 2010 is to learn, get skills and to know myself better.
Xo,

Mama's Little Babies said...

Congratulations! Your products are so unique and produced so lovingly that I'm not surprised at all to hear your exciting news. You have worked so hard and this success is well deserved. Bravo. xo

cheaptherapy.etsy.com said...

I came acrossed your Blog over the holidays and it has quickly become my favorite. Keep up the great work.

Marie

AnnaVallance said...

Happy New Year and Congratulations, Fiona! Talk about exciting.
It's too early for me to say for sure but it looks like somebody might be retiring and the other somebody is planning a trip to Italia with daughters.

rifferaff said...

congrats, fiona that is so exciting! i didn't realize cartolina was only 3 years old, i thought you'd been in biz much longer than that.

as for my goals, i've left design and craft behind in 2009 (except for personal projects) but my hope is to finish my novel in 2010!

Mlle Paradis said...

Happy New Year Fiona and CONGRATULATIONS! Too exciting for you! Sounds like a double bonus - getting to expand the business AND spend more time designing and blogging. And how lucky are we to share in all those goodies? (Very!) Can't wait for the home furnishings line..... (YIKES!) Sheets????? Please oh please! But I will buy whatever else you make. I will. Cause I know it will be good.

We will be standing by! Have fun!

Fiona Cartolina said...

Good morning - thank you so much for all the support and kind words - it's very heart warming.
I don't spend too much time promoting Cartolina business here at the Cafe but I am so excited about our new direction that I just had to share it with you this morning. I appreciate all your comments. I think I am going to have way more time for blogging this year and I'm looking forward to it. cheers!
Fiona

marzi said...

so excited for you....but you already knew that! ;) happy 2010!

Laura said...

So happy for you!! I love your blog! I get so many great ideas perusing the photos you post. I look forward to it every day.

Relics said...

I super love your blog- I check in nearly everyday- I'm so excited for you! What great new adventures you will have.
Heres to a great 2010!!

deb @ relics
www.relics.typepad.com

Can't wait to see what you will post next!

My Notting Hill said...

You have lot's of exciting news - congratulations! I always think your designs would make the best wallpaper. My goals for 2010 - spend alot of time with my son and daughter. I just realized Ryan will be going away to college in 2012 - and I can't believe it!

ks said...

A-mazing! You deserve all the success you're seeing, Fiona--you're very gifted, and generous too--so happy for you.
Congratulations!! Can't wait to see where this takes you!

xxoo
Kitty

Kim @ Inspired Goodness said...

Fiona,
I am always amazed at all the amazing time you seem to have - you're blog and your work is incredibly fabulous.

Best of luck with the new team and wishing you much success, health and most of all happiness.

fanciful devices said...

congratulations! you deserve every success. i enjoy your blog and just looking at your designs so much. you have such a simple and humble way about you that makes me want only the very best for you.

Brittany Noel said...

Oh my goodness, I'm really not sure what to be more excited about, what with all of the awesome things you have going on!! Happy 2010, Fiona. I'm excited to see all of the things you've been up to and I hope everything transitions, or has transitioned, smoothly!

Corinne Clark said...

Congratulations! Your colourful cards are like a breath of fresh air - very inspiring! And you're Canadian to boot! Yay! All the best for 2010! Corinne

Wini said...

Congrats Fiona! I love your work. Best wishes for another successful year in 2010!

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